Motto started out with travelling, temporary book stores. Now, it represents a collection of fanzines, back issues, artists’ books, small print runs, and classics, housed in various permanent locations in Europe. Motto now distributes to publishers and does collaborations with libraries/ institutions.
It is a fascinating story of how a bookseller survives and thrives in the 2010s. The description of the Berlin shop being housed in “an old frame factory in a Kreuzberg courtyard” immediately makes you want to go there. Short of that, there is Google Maps’ street view, and Motto’s online store.
Below are pictures of some books/ magazines that caught my eye. Images are from Motto and link to the Motto’s shop page for that book/magazine.
You may or may not want to check Motto’s prices against other sellers, but given that they have offered a chance to browse books as if you were in a real book store, I am partial to parting with my money on the online store.